We love a good bit of fashion spectacle, and for SS10 the showdown was surely a dead heat between Alexander McQueen and Viktor and Rolf. McQueen's digitally printed minidresses were almost outshone by the incredible shoes, apocalyptic backstory and film prequel, while Vicktor and Rolf showed pretty much the most architectural pieces on the schedule, offset with a giant globe and the seasons' top musical cameo from Roisin Murphy. With 6 Elite London girls in McQueen (Constance, Charlotte, Kate, Yulia, Egle and Anastasija) and 3 in V&R (Olga, Constance and Egle) our loyaties are divided - we're just pleased that nobody did a Naomi on those terrifying heels!
Yulia Lobova at Alexander McQueen SS10 and Olga Sherer for Viktor & Rolf SS10
See the full McQueen show on the SHOWstudio website and watch the Viktor and Rolf show on their own site HERE
